Go-to-market · narrative · community
For founders, foundations, and funds building infrastructure

I turn complexity into conviction for infrastructure at the frontier.

Five years building autonomous AI and cryptographic trust: private transactions, the chain agents run on, the security other networks borrow, the governance layer that decides what an agent can and can't do. Nine years of brand, community, and change work before that.

Sweet spot
Narrative and go-to-market for infrastructure that does not have a story yet. Five years across autonomous AI and cryptographic trust: marketing for an AI-native L1 at Ritual, community for restaking at EigenLayer, go-to-market for agent governance at Inversed, research at a privacy venture studio. Audiences built from zero, contributor economies designed and run, and the primitive explained to developers, capital, and the room that can say no.
Open to
A scoped narrative or go-to-market project with a protocol, a foundation, or a fund. An advisory seat. Or a full-time Head of Marketing, Head of Narratives, or Go-to-Market Lead at a network layer. Remote or Colorado, with a week or more of travel a month.
0 to 40kfollowers, no product, token, or airdrop (Ritual)
25k to 100k+community members, four times growth while the category shrank (Ritual)
~500developers in a high-touch technical community (Ritual)
6MEIGEN distributed retroactively to community contributors (EigenLayer)
known for

Three ways narrative turns into adoption.

01

Translating the primitive, not the slogan

At Ritual I explained native inference, trusted execution, and self-scheduling agents to developers, researchers, investors, and a general audience before there was a product to demo. At Inversed I wrote two interactive white papers on the infrastructure and organizational layers agents integrate with. If I cannot explain it from zero, I do not publish it.

02

Audience and community from nothing

Ritual's foundation account from zero to 40,000, a combined audience past 100,000, and a community that quadrupled while its peers shrank. At EigenLayer I built the community function at the moment restaking was being named, then ran it through two stakedrops and the token launch. Growth on narrative, not incentives.

03

Narrative for the hard audiences

Positioning for regulators, investors, and enterprises. Threshold's go-to-market anchored to the EU AI Act's 2026 enforcement window. A privacy product validated with three trading desks at Decent. Research turns into revenue in the room that can say no, and that is the room I write for.

work

Four seats, one category.

2026 Inversed An applied cryptography lab, the privacy math behind World ID at scale. I built the go-to-market and positioning for Threshold, a governance layer that enforces what an AI agent may do before it acts. Wireframed the product from user research (wireframes, demo), mapped the competitive landscape (Threshold Atlas), and authored The Agentic Stack and The Organizational Stack. GTM · Agentic Governance
2025 Ritual An EVM Layer 1 with inference enshrined at the protocol level: LLM, classical ONNX, FHE, and ZK calls are native precompiles, executed off-chain inside TEEs and verified by attestation rather than replication (docs). Agents are contracts: a protocol scheduler wakes them, keys derived inside the enclave mean no human holds the private key, and a heartbeat contract revives them from their last checkpoint if they go silent. I led marketing for that design before there was a testnet to demo. Foundation account from zero to 40,000+. Combined audience past 100,000. Community from 25,000 to 100,000+. Roughly 500 developers in a technical chat community. One of the first agent-driven experiences deployed inside a live community. Three threads I wrote for the foundation account: Intelligent Money, EVM++, and the World Computer. Head of Marketing
2024 EigenLayer Restaking was one of the most influential architectural ideas in crypto in 2023 to 2024, and the closest cousin to an incentive network I have worked on: independent operators, scored, paid by result. I built the community function from scratch as the category was being defined. Workstreams for analytics, growth, support, and programs. Designed and led a retroactive distribution of six million EIGEN to early advocates and contributors, the community allocation of the Season 2 stakedrop. Both stakedrop launches and the token generation event. Co-designed the first version of the ambassador program and the fellowship. Unlocking Human Coordination, a documentary on the protocol's ethos, which I co-directed and executive produced. Head of Community
2023 to 2024 Decent A privacy-focused venture studio. Led the research practice through the bear market, built the stage-gated lifecycle that decided what got funded, and took a privacy product for trading desks through validation with three of them before more capital moved. Brand strategy and organization design for the studio. Head of Research
writing and artifacts

The point of view, in public.

AffiliationTypeTitleOne lineWhen
MapExploit Montreal MappedExploit Summit 2026: 58 organizations, mapped by what they do.Sep 2026
IndexSubnet Legibility IndexThe top 32 Bittensor subnets, scored on whether a newcomer can understand them.Sep 2026
EssayThe BleedA day a week per person, freed by AI and never put on the books.Jun 2026
EssayOrganizational Metabolic SyndromeWhy added intelligence makes some organizations worse, and three fixes.Jun 2026
EssayTime Under LoadTechnology moves on an exponential, organizations on a line.Jul 2026
ThreadIntelligent MoneySmart contracts are deterministic, not smart. Ritual Foundation, 74K views.Dec 2025
ThreadEVM++Execution sidecars as a base-layer primitive. Ritual Foundation, 32K views.Dec 2025
ThreadThe World ComputerThe precompile that gives Solidity a browser. Ritual Foundation, 24K views.Dec 2025
White paperThe Agentic StackNine layers of autonomous agent systems, infrastructure to governance. Interactive.2026
White paperThe Organizational StackHow organizations become agent systems. The companion to the Agentic Stack.2026
FilmUnlocking Human CoordinationDocumentary on EigenLayer's ethos. Co-director and executive producer.2024
FilmBuilding Web3 ShowcaseThree films for Protocol Labs: Starling Lab, Audius, Textile. Executive producer.2020
how I work

I give voice to complex technologies as a player/coach.

The technology arrives before it has a narrative and metaphors to make it legible to a broader audience. I build those stories brick by brick.

Player/coach means I am in the work, not above it. I set the themes, then write, edit, and give notes alongside the team. The teams I have built, a community function from scratch, a marketing function pre-product, a brand team through hypergrowth, ran on shared purpose and high autonomy.

Technology this new does not have a story yet. My work is making it mean something to the people who decide its future.

contact

If the technology is ahead of its story, let's talk.

A scoped project, an advisory seat, or a full-time narrative or go-to-market lead at a network layer. Remote or Colorado. I am at connect@mikyo.one, or book directly below.

Mikyö Clark translate · build · ship